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corporate design
Time Unbarred Brochure
During my time interning at the creative design studio Slick Design, I was trained on producing a few corporate design marketing materials. One such item is a 4 page marketing brochure for a small business called Time Unbarred, a time automation technology for civil and construction workers.
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The creative process involved:
• Gaining content from the client
• Researching and implementing a certain design style for Time Unbarred
• Making a few revisions with design feedback from the Slick Design team – the Creative Director and Head Graphic Designer
• Final feedback from the client
The end result is a clean, simple, easy to understand and visually attractive-looking brochure with enough design elements of colour, typography and images to make a trustworthy and confident statement of Time Unbarred’s digital platform services.
KAW Engineering PowerPoint Presentation
Another corporate design material I assisted in is creating the PowerPoint for KAW Engineering. The process involved following a pre-existing brand style guide – following the typography, colours, decorative elements and photo manipulations. I also learnt more technical skills like creating different master pages and making placeholder text and image fields in where a client can easily replace with their own.
Sentient Computing Presentation
This Powerpoint presentation was made for a virtual reality computing company called Sentient Computing. The CEO used the Powerpoint to present to other stakeholders. They requested a strong colour scheme from their teal and turquoise logo throughout the slides and to set up figures with tables, charts and infographics.
Berkshire Hathaway Annual Report
This annual report was a fictional learning project in where I practiced all the technical
aspects of setting up an annual report such as:
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• Character and paragraph styles
• Baseline grid, margins, columns and guides for systematic layout
• Table setup with colour fills and strokes
• Interactive content page with clickable links
• Overall document setup – cover page, back page, contents page, page numbers, etc.